Wednesday, 5 November 2014

Adidas City Series: Marcus Reed

The adidas city series was a personal project set by Marcus Reed in which he incorporates the vintage adidas striped iconography into a series of illustrations which represents a number of European cities.











Overall, I really like how the colours that are used can be linked to both the city's and adidas' identity. In addition to this, I like how by just using the lines that creates adidas' identity, the artist also creates these easy-to-identify illustrations of famous landmarks. 

I think expanding on this idea, and combining it with the style of illustrations used for road signs, I could create illustrations of city landmarks.